Morning Joe 11/28/12

How 'Hey' and 'Hell Yeah' e-mails helped Obama raise a ton of money

"Most of the $690M Obama raised online came from fundraising e-mails," Bloomberg Businessweek's Joshua Green writes in the magazine's December 3 issue. Green joins Morning Joe to discuss the science behind the Obama campaign's e-mail blasts. ... more Duration: {{video.duration.momentjs}}