Karl Rove's super-PAC American Crossroads released a new ad today called "Build," featuring "small business owners" outraged over President Obama's comments supposedly putting down small business owners.
Along with the actual small business owners featured in the ad, at the :38 in the ad (screengrabbed above) we see one guy helping a customer and her son. Turns out he also works as a stock photo model! These folks are featured heavily in the iStockphoto video section.
A few examples:
"Portrait of Family business owners in organic shop" (Everybody gets an apron now!)
If "small business owner" also means "actor," then maybe this isn't such a big deal after all.