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The Covid misinformation pandemic is in your inbox, too

Nearly a quarter of U.S. Latinos surveyed said they won’t get the Covid vaccine because of disinformation specifically targeting their communities.
Photo illustration of a magnifying glass with a red lens over a hand holding a vaccine. Text around it that reads \"Beware\", \"Covid-19 vaccine\", has been crossed out.
Digital disinformation about the Covid-19 vaccines is especially threatening to vulnerable communities.Anjali Nair / MSNBC; Getty Images

Around the world, disinformation is stoking coups and shielding corruption. Highly engineered lies seed a distrust in government and institutions; their power is seen in staged images from Pyongyang, in smoke-filled Moscow streets and at the U.S. Capitol on Jan. 6. I’m now seeing them in the most dangerous place of all: my mother’s inbox.

Once the vaccine race started, the emails started.

Mom doesn’t seem like a typical target. She is an active, 70-year-old immigrant who runs an elder care facility in California, where she brought my family from Colombia when I was 4 years old. My mother loves her work, the people she works with and the community they care for, and will do everything under her control to protect them.

My mother’s facility followed the strictest of protocols in the pandemic, and luckily, not a single elderly resident became infected with Covid-19. But there were still two things out of her control: the virus itself, and the cloud of infected information surrounding it.

Once the vaccine race started, the emails started. They first came from my mom’s friend from her gym who forwarded a message from friends of friends back in Cartagena, I was told. The email originated in El Salvador. All the emails had a common theme: Don’t trust the vaccine.

Image: Stills from a video where a woman in a lab coat is talking.
A screenshot of a video sent to the author's mother urges viewers not to trust the Covid-19 vaccine.Provided by the author

In one message, a video of an El Salvadorean woman wears a lab coat and exhorts viewers to not get vaccinated. "We don’t have to give the vaccine,” the woman says in Spanish. “It's a technology that is new and has never been used on humans.”

These videos rely on the knowledge that propels most conspiracy theories: that people like to think that we alone have access to unique knowledge and information. Disinformation like this also relies on recipients keeping it to themselves or sharing it only within a closed group of trusted people. Stalin understood this and used it against his enemies and his own people. Richard Nixon adopted it, Matt Drudge digitized it, and the autism anti-vaccine movement pointed the weapon at its own target: desperate parents.

“I’m not so sure about this,” my mother told me over the phone. “I’ve heard this might be bad for me.”

I only learned of my mother’s circumstances when the health care provider for her facility arrived to start administering Covid-19 vaccines. “I’m not so sure about this,” my mother told me over the phone. “I’ve heard this might be bad for me.” And it wasn’t just my mother’s feeling; as the health care provider discussed the vaccine protocol with her staff — all whom are immigrants of Latin American and African origins — the eyebrows went up and the sleeves rolled down. Few of them wanted to get it.

They’re not alone.

My organization Voto Latino recently surveyed Latino populations in the U.S. on how the pandemic has disrupted their lives. Respondents told us that 2 in 5 of them have lost wages; 2 in 5 have lost some or all of their savings; 7 in 10 have had a friend, loved one, or family member contract Covid-19; and 3 in 10 of those people who contracted the virus have died.

But of the Latinos we surveyed, 24 percent said they will not get vaccinated and 23 percent are unsure. That’s nearly half, and all because of disinformation specifically targeting their communities.

So, who’s behind it? For answers, I looked to Russia — and social media.

Of the Latinos we surveyed, 24 percent said they will not get vaccinated and 23 percent are unsure.

Since last summer, Russia has used government Twitter accounts and its own propaganda platforms from the Middle East to Latin and South America to sow distrust of Western vaccine makers while praising the domestic effort. Then, much as right-wing operators used British tabloids and the Drudge Report to launder conspiracy theories against Bill and Hillary Clinton in the 1990s, Russia’s disinformation corps floods anti-vaccine Facebook groups and closed WhatsApp chats with these stories, other lethal lies and millions of dollars in advertising revenue — much of it accruing to Facebook itself.

A new report by the Center for Countering Digital Hate makes this point clear, shredding the social media companies for allowing the anti-vaccine movement to profit off the lies that spread across their platforms. The report found 31 million people following anti-vaccine groups on Facebook and 17 million subscribing to the same kinds of YouTube accounts.

One of them, a 40-year-old, yoga-loving mother of eight, got so radicalized by Alex Jones’ and Rudy Giuliani’s lies that she joined the violent Capitol insurgence in January, was identified in security photos and tried to outrun the F.B.I. She was indicted on March 5.

I look at my mother and the communities I work with and know that disinformation has life and death consequences. It is a weapon built for war, and its aim is to harm a population by undermining trust in a vote or a vaccine.

So, what can we do about it?

The U.S. government has funded efforts to combat disinformation on YouTube, WhatsApp and Facebook. Other platforms have cracked down on false claims more recently. For our part, Voto Latino recently launched the Latino Anti-Disinformation Lab. But the sheer scale of the problem — and the real dangers it presents — demands greater investment and focus.

This is a top concern of the Biden administration and of Congress. It would do well to convene the social media platforms and coordinate with allies abroad on how to gain control of this insidious infestation and punish those spreading it.

Thankfully, in the end mom did get the Covid-19 vaccine. But I'm worried she was just one of the lucky ones. With 2.6 million dead from the coronavirus and new cases every day, disinformation has become a global life-and-death reality that will only grow worse without immediate action.