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Your Business

Keeping a big brand small

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Every small business wants to grow, but the trick is how to do it without diluting your brand. That was the challenge for a popular brand of hand cream. This family owned company worked  hard to keep the brand small even when major orders started coming their way.Feb.07.2016

Your Business

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  • Kat Cohen & Neil Vogel tell us about long-term planning & owning your skillset

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