‘My son.’ ‘My daughter.’ ‘My dad.’ In a new ad, families ask for gun control

Updated
Relatives who lost loved ones to gun violence appear in an television ad pleading for stronger gun control measure on January 14, 2013.
Relatives who lost loved ones to gun violence appear in an television ad pleading for stronger gun control measure on January 14, 2013.
Mayors Against Illegal Guns/Youtube

Mayors Against Illegal guns, the gun-control group led by New York City Mayor Michael Bloomberg, has released a new tv ad calling for tighter gun control measures, the same day Vice President Biden will present his task force’s proposal to reduce gun violence to the president. NBC’s Peter Alexander reports that this meeting is one day ahead of the White House’s goal and the president is expected to announce more details later this week.

Families of victims appear in the ad, asking politicians to introduce and enforce gun reforms. “My son. My daughter. My dad. My brother. Was murdered with a gun. Murdered with a gun. It can happen to your child. Enough. Enough. Enough.”

On the one-month anniversary of the Newtown shootings, Mayor Michael Bloomberg said in a statement, “Thirty days have passed since 20 children and six adults were gunned down at Sandy Hook Elementary School–and still, no action has been taken by Washington to end our country’s gun violence epidemic. Now is the time for Congress to buck the special interests of the gun lobby that endanger our children.  This means requiring background checks for every gun sale, restricting assault weapons and high capacity magazines, and making gun trafficking a federal crime.  We cannot let another month go by with no action.”

Boston Mayor Thomas M. Menino added, “Today we remember the lives that were needlessly lost one month ago, and the 33 lives taken by gun violence across our country every day. But we also continue our call for action to take the illegal guns out of our neighborhoods, and tragedies like Newtown out of our nation’s future. This time must be different. Our leaders in Washington must act, and pass the common-sense gun reforms necessary to protect our children and communities.”


'My son.' 'My daughter.' 'My dad.' In a new ad, families ask for gun control

Updated