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GOP strategist: 'I'm frightened to death'

The Republican Governors Association, meeting this week in Florida, heard from Republican strategist Frank Luntz, who offered a coaching session on how Republic
Louisiana Gov. Bobby Jindal, left, speaks as political consultant Frank Luntz listens during a plenary session at the Republican Governors Association annual conference in Orlando, Fla., Wednesday, Nov. 30, 2011.
Louisiana Gov. Bobby Jindal, left, speaks as political consultant Frank Luntz listens during a plenary session at the Republican Governors Association annual conference in Orlando, Fla., Wednesday, Nov. 30, 2011.

The Republican Governors Association, meeting this week in Florida, heard from Republican strategist Frank Luntz, who offered a coaching session on how Republicans can do a better job of talking about the issues raised by Occupy Wall Street.

"I'm so scared of this anti-Wall Street effort. I'm frightened to death," Luntz said yesterday.  "They're having an impact on what the American people think of capitalism."

Luntz offered tips on how Republicans could discuss the grievances of the Occupiers, and help the governors better handle all these new questions from constituents about "income inequality" and "paying your fair share."

Yahoo! News’ Chris Moody was there, and counted 10 do's and don'ts from Luntz covering how Republicans should fight back by changing the way they discuss the movement.

Here’s a few examples of what he said, according to Moody (click here for the full list and strategy behind each talking point):

-Don't say that the government 'taxes the rich.' Instead, tell them that the government 'takes from the rich.'

-Republicans should forget about winning the battle over the 'middle class.' Call them 'hardworking taxpayers.'

 -Don't talk about 'jobs.' Talk about 'careers.'

Ed will dissect the list, line by line, and offer his take tonight at 8pET on The Ed Show on msnbc.