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Obama uses hashtag strategy to spread fiscal cliff message

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As President Barack Obama presents his message to America, the White House released the hashtag #MY2k, which is the amount the average middle-class family of four will have to pay if Congress fails to extend the Bush era tax cuts for those making under $250,000, to the public. Author Sasha Issenberg discusses how the use of Twitter can help Obama.Nov.28.2012

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