They say it’s a thin line between love and hate. For Honey Maid, it took just a couple of artists to prove it.
After receiving some negative and anti-gay comments for a new ad campaign called “This is Wholesome” – which featured several different kinds of families, including one with gay parents – the graham cracker company this week released a follow-up video. In the spot, Honey Maid displayed some of the critical comments that poured in on social media – as well as the supportive ones – and, with the help of two artists, quite literally transformed that criticism into love.
Take a look at what they created: