Iowa Senate: The Social Election

In Iowa, the race for Senate is neck and neck between Republican Joni Ernst and Democrat Bruce Braley. The race is for an open seat, since incumbent Democrat Bruce Harkin is retiring. A win for either party could potentially swing the balance of the Senate, which is why the nation has watched this race with interest.

The latest polls: An NBC News/Marist poll released on October 26 shows Ernst ahead of Braley by three points, 49% to 46%. But earlier in October, Ernst’s lead was two points, 46% to 44%.

So how does this race stack up on social media? Here's a look at the Twitter numbers:

Who is talking about the Iowa Senate race?

The following infographic, provided by Twitter, shows a snapshot of social conversations about Iowa politics from Iowa Twitter users over the past seven days. It also includes a breakdown of those conversations by age and gender (age and gender of Twitter users are determined by Twitter using their own internal algorithms). The data updates once a day at midnight.


What issues do Iowa voters care about?

The following infographic shows the most talked-about political issues by Iowa Twitter users on the platform today. The data is based on keyword searches for a variety of terms associated with each topic. The data is provided by Twitter, and updates once a day at midnight.

How do the candidates stack up against each other?

How much is each candidate being talked about on Twitter? This infographic visualizes the number of Twitter mentions of each candidate today, and is updated once a day at midnight.


For more, see our social snapshots of the national race, Kentucky, Colorado, North Carolina, and Georgia