Morning Joe, 3/20/12, 8:00 PM ET

Connecting NYC residents

Chief Digital Officer Rachel Sterne says her job is to help make Mayor Michael Bloomberg’s dream of New York City becoming the “best digital city in the...

NYC’s digital chief on empowering a ‘digital city’

Updated
By msnbc staff

Chief Digital Officer Rachel Sterne says her job is to help make Mayor Michael Bloomberg’s dream of New York City becoming the “best digital city in the world” a reality. The Morning Joe panel then talks about the different social media aspects used throughout this process including Foursquare, Facebook and Twitter.

NYC's digital chief on empowering a 'digital city'

Updated